If there was one element of business which embraced the digital movement from the word ‘go’ is that of marketing. In this article I would like to explain to you why it is that in my opinion the majority of digital marketing undertaken by businesses small and large tend to fail, generating average results at … Continue reading Why Digital Marketing Fails. And how to make sure it SUCCEEDS.
If you are like the majority of business owners we talk with, then you would have heard the ‘you need to go digital with your business’ matter of fact statement from someone in your inner circle at some stage or another. While it’s well and good to say this, the following question usually remains unanswered: … Continue reading Going Digital – Where to begin in 4 easy steps!